NU LOCAL — Partnership Deck
Partnership Deck — 2026

Grassroots soccer. New York City. Where football meets music, art, and culture.

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Who We Are

Nu Local is a grassroots soccer brand based in New York City. We celebrate the beautiful game at the hyper-local level, championing a rich, diverse community where football intersects with music, art, and culture.

The Team

Behind Nu Local is Wes, George, and Travis, a Londoner, a kid from Jersey, and a Long Islander. Between them they bring experience across video production, music, finance, merchandising, and touring. A brand with local roots and a global perspective, built by three guys who play the game, raise kids in the game, and have been part of the New York football community from the ground up.

Wes

Wes

George

George

Travis

Travis

What We Do

Media

Video production, branded content, social campaigns, product launches and creative direction. We promote, highlight and document the local game with the quality it deserves, from match day edits and player profiles to full brand builds.

Clothing

Merch design, kit supply, and apparel collaborations. We help teams and communities look the part. Creating pieces that carry identity and culture, on and off the pitch.

Events

Tournaments, watch parties, brand activations, and community campaigns. We bring the football community together in real life. Building experiences that connect players, fans, and partners on the ground.

The Opportunity

The 2026 FIFA World Cup is coming to New York. Soccer culture in the city is about to explode and Nu Local is already embedded in the community that will drive it.

Let's Build
Something Together

Whether it's a one-off activation or a long-term partnership, Nu Local brings local expertise and community access to make it happen.

Get In Touch

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© 2026 NU LOCAL — NEW YORK CITY